Automotive BDC, Supercharged.

Optimize BDC with AI-Powered, Data-Driven, & Actionable Coaching

Introducing Spark: Automotive BDC, supercharged.

Overcome Objections with Ease

No more missed opportunities from poor objection handling. Spark parses through call recording data to serve reps the talk tracks they need to overcome likely objections

Clone Winning Behaviors

Spark serves BDC reps insights on their peers’ winning talk tracks, while optimizing the approach most likely to result in an appointment based on a prospect’s vehicle, service needs, special offers, and persona.

Measure Coaching Impact and Iterate

Spark finally closes the feedback loop on coaching, measuring 1) the coaching prompt your reps receive, 2) if they’ve taken the feedback given, and 3) the outcomes it impacted on live calls.

Increased productivity, without the learning curve.

Spark is proud to work with dealers on the following tech stack: